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So far east43 has created 16 blog entries.


SS18 TRENDS                                                                                  LILAC Hello to the lilac hour! While pastels were the wash of choice [...]

SPRING SUMMER – 18 TRENDS2018-03-09T16:43:57+00:00


‘Apiece Apart isn’t where you’ll find super-aspirational pieces that make you want to change everything about yourself in order to pull them off; why walk around feeling like an imposter when you can feel pretty, put-together, and totally at ease in the label’s wrap dresses, hand-knits, and block-printed tops? They’re colorful, intuitive items that draw [...]

APIECE APART SS182018-03-14T22:13:11+00:00


Amy Smilovic celebrated the 20th anniversary of her Tibi brand with a pretty collection that touched upon tailored and sporty looks, among others. The amazing show opened with a series of minimal, clean separates worked in mannish sartorial fabrics. Blazers were matched with pants and miniskirts for easy-chic office uniforms.           [...]

TIBI SS18 COLLECTION2018-03-09T15:28:48+00:00


Protagonist's Pre Fall season presents the refined, chic tailoring. Accentuated waist lines  in beautiful bustier dresses, wide-leg trousers, and hip-length blazers. Impeccably designed necklines also consist the brand's subtle statements for this season. The textured silk mix fabrics add the season appropriate weight to the collection in shimmering density amongst monotones.  Oversized jackets and cargo pockets are adorable additions to [...]

PROTAGONIST Pre Fall ’172017-08-11T00:07:13+00:00


ANGEL ROBERTSON, Sales Team I have been obsessing about this patent leather Dora Teymur beauties! The red leather lining also makes it so sexy! Pia Xipolitas, Sales Team Protagonist is such an elegant brand! This dress is simply dreamy, perfect for parties, dinners and   weddings!       Itsuki Drew, Creative Assistant Rodebjer is [...]

EAST43 PRE FALL PICKS2017-10-16T10:22:38+00:00


Newest addition to EAST 43, "Active wear meets Street wear" P.E. Nation was founded in 2016 by Pip Edwards and Claire Tregoning. Offering their designs to varied life style of modern women, P.E. Nation effortlessly takes you  from kitchen to the creative work space with comfort and practicality. Signature colour blocking meets retro inspired designs deliver a [...]

P.E. NATION PRE FALL ’172017-10-16T10:23:05+00:00


- Believer of Life - The inspirations for the recent EAST43 window decor were taken from our muses, such as Lauren Hutton, Loulou De La Falaise, Leandre Medine, Charlotte Rampling, Chloe Hill, and Solange. "East 43 woman is adventurous, interesting, and has a vision about her life and how to navigate it. She is brave, she [...]

WHO IS EAST43 WOMAN?2017-08-11T00:07:13+00:00


ANGEL ROBERTSON, Sales Team I really like the aesthetics of VEDA. I can wear everything from the entire collection. Especially obsessed with the red leather dress and the green silk cropped top!               PIA, Sales Team Do I need to say anything, look at these mules? Dora Teymur, I [...]

EAST43 SS17 PICKS2017-08-11T00:07:13+00:00

PROTAGONIST Spring Summer ’17

Protagonist is a ready-to-wear collection that refines the modern wardrobe. Distinguished by pure lines, graphic precision, and exquisite materials, each piece is designed by women, for women. Subtleties of form and fit bring new character to classic styles, resulting in elevated yet versatile pieces that can be worn in a variety of ways, keeping the [...]

PROTAGONIST Spring Summer ’172017-08-11T00:07:13+00:00

GOEN J Spring Summer ’17

After graduating form Paris’ prestigious Studio Bercot in 2009, Goen Jong interned at Totem press agency, working with the likes of Raf Simons, Damir Doma, and Manish Arora. “Being surrounded by such strong collections and individuals, each with their own unique personality, is really what drove me to start my own brand,” she says. Just one year after Goen J’s [...]

GOEN J Spring Summer ’172017-08-11T00:07:13+00:00