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Amy Smilovic, fashion designer and entrepreneur, started Tibi 19 years ago in Hong Kong, after she and her husband relocated to Asia from New York. Born from her childhood days of watching her artist father paint, Amy’s creative energy found a new home in the fabric markets of Hong Kong. Soon, Amy’s sketches and fabric selections transformed into a contemporary clothing line warmly embraced by the expatriate community.

From its first collection of four styles in 1997 to its current portfolio of 11 ready-to-wear collections a year, Tibi has strived to make it easy for women to look confident and effortlessly polished. Each season, the collection is inspired by the character of the modern woman. Tibi delivers key elements of a versatile wardrobe: clean and relaxed separates and iconic pieces that express a unique design perspective for the season.